Issues with Shorts Monetization?! | #youtubepatchrundown

Transcript

Hey there! Welcome to the YouTube channel, and today we’re discussing some fantastic YouTube updates. I’m glad you’re here again—if you haven’t subscribed yet, make sure to do so! We bring you YouTube updates every week that might interest you as a Creator.

Let’s dive right into the elephant in the room: We have the Shorts updates and the contract changes for the VIP programs. I already covered this in a video, either late Monday or early Tuesday—check the info card in the top right corner for the link.

We need to clarify a few things about this topic. Currently, there’s a minor bug causing incorrect display of real-time data in Analytics. This, in turn, has delayed YouTube’s proactive communication about the VIP changes. It caused some confusion: While some received a notification to change their settings, others already saw the updated interface in the Monetization tab in YouTube Studio. This synchronization should be fixed by tomorrow, latest by next Sunday. Then, all eligible for monetization should be able to sign the new contracts. Don’t worry, these things happen, and we’re here to guide you through these processes.

Next up is the membership banner for mobile devices, aimed at generating more memberships. Usually, this banner was only visible on the channel page itself, where your channel’s members were presented. Now, they’ve decided to show it below videos as well, essentially between the video description and comments. It’s a nice idea in principle, but it might become overwhelming, especially on mobile devices. We’ll see how it performs.

Then we have YouTube Analytics: Subscribers by Content Type. This means you can better assess which content type brings you the most subscribers. Shorts are known for generating subscribers who then only watch more Shorts and no long-form content. We need to figure out how to meaningfully connect the two.

Moving on to the enhanced mode of YouTube Analytics. Now, when you click “More” at the top, you can see individual videos with a small thumbnail and content length. I think this is a useful feature to compare a 6-hour livestream with a specific watch time to a 30-second Short. It gives you a quick overview of the playback duration and helps you better categorize videos.

There’s also an update in the YouTube Studio Mobile. If you have enough viewers, there’s a section called “What my viewers are watching.” You can now subdivide this by content type: long-form videos, Shorts, and live content. This could be very interesting and is definitely worth a look, although it’s currently only available in the mobile Studio app.

The thumbnail selection for Shorts should be available for all Android users later this week. For iOS, it will take a bit longer. I’ll keep you updated.

Thank you for tuning in! I hope you took something away from it. Subscribe to the channel and share it with all your Creator friends. See you again next Saturday for another YouTube update! Until then, take care and keep creating! [Music]